US Cellular Game Day Tour

An experiential tour that visited universities within the US Cellular footprint to promote their superior cell phone service. The events featured an inflatable obstacle course, custom tshirt printing activity, and photobooth with custom backdrops.

CLIENT
US Cellular
ROLE
Sr. Graphic Designer. Worked under leadership of Creative Director and collaborated with a Copywriter. Developed an overall event concept, and then designed all materials across multiple mediums. Worked with printers and fabricators to ensure the end result was true to the design vision.
BRIEF
Concept and design an experiential tour that increases brand awareness for US Cellular among 18-25 year olds.

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