CLIENT
Garnier Fructis
ROLE
Sr. Graphic Designer. Worked under leadership of Creative Director and collaborated with a Copywriter. Developed an overall event concept, and then designed all materials across multiple mediums. Worked with printers and fabricators to ensure the end result was true to the design vision.
BRIEF
Concept and design an experiential sampling tour that increases brand awareness and purchase intent for Garnier Fructis among 18-35 year olds.
